Valentino Uomo BIR (Born In Roma / Uomo) is a fragrance designed for the modern man seeking a fresh, refined, and urban scent—with a fresh, aromatic character and a contemporary personality. Its olfactory profile combines green, mineral, and spicy notes in a balance that adapts well to everyday life, without being banal or predictable.
Olfactory pyramid
Top notes: Mineral notes, Violet leaf, Salt
The opening is distinctive, almost crystalline: the mineral and saline notes evoke a sense of fresh, clean air, like a sea breeze or the urban breeze of a big city. Violet leaf adds a vegetal and slightly green touch, lending a modern and natural feel.
Heart notes: Sage, Ginger
At the heart, an aromatic-spicy character emerges: sage lends a fresh yet masculine herbaceous tone; ginger adds personality, warmth, and a slight spiciness that breaks up the linearity and makes the fragrance more interesting and dynamic.
Base Notes: Woody Notes, Vetiver
The drydown is elegant and light: clean woods and vetiver provide structure, depth, and a natural earthiness. The result is a fresh, green, slightly musky drydown that maintains a discreet yet persistent trail.
Character of the fragrance
Uomo BIR is a modern fresh-aromatic perfume, with an urban and clean personality.
At first you perceive a mineral freshness and a green touch — not citrusy, but almost “aquatic / brackish”.
At the heart it acquires dynamism thanks to sage and ginger, which give a masculine, slightly aromatic / spicy character.
The base is woody and natural , with a vegetal and earthy touch that remains on skin and clothes like a sober and refined trail.
The scent is clean, contemporary and versatile : simple, but with enough character to stand out from “generic” perfumes.
Occasions of use
Man BIR is ideal for:
Everyday use : work, study, city, urban contexts.
Spring or summer days , thanks to its green/mineral freshness.
Informal or casual-elegant situations , where you are looking for discretion and a clean but refined perfume.
For those who love modern and unconventional perfumes , versatile and easy to wear.
It is suitable as an everyday signature scent : easy to wear, fresh and suitable for many contexts.
Performance
Persistence: moderate — the woody and vetiver structure leaves a discreet trail for several hours.
Projection: Discreet and clean — not intrusive, but enough to be noticeable to those around you.
Sillage: sober, fresh, natural — ideal for those seeking discreet elegance without being too “perfumed”.
It is a perfume that accompanies without “screaming”: it stays close to the skin, offering an impression of care and simple refinement.
Conclusion
Valentino Uomo BIR is a modern, elegant, and versatile fragrance that focuses on freshness, naturalness, and discretion . It's not a bold or opulent perfume: it's perfect for those who want a contemporary, urban men's fragrance that's easy to wear for everyday wear and informal situations.
If you are looking for a simple, clean perfume with a good personality but without excess — an “everyday companion” — then Uomo BIR is an excellent choice.
